1980-81 Gola Home player track suit top (Reuben Bennett, may be of
other seasons 1977-78 or 1976-79) - image with site Anfield Originals
Club sponsor: Gola
Years worn: 1969-81 (time of use shirt is probably inexact)
Company Gola - first title sponsor Liverpool FC?
This interesting question. All know what first title sponsor for Liverpool F C was
Japan Company Hitachi, which sing deal with club in spring 1979. All remember what first
HITACHI logo was on Liverpool shirt in season 1979-80.
These photos course not first when on Liverpool staff, Joe Fagan (Reserves Team
Coach) and Bob Paysley (First Team Coach) in tracksuit tops with Gola logo. Reuben Bennett
(Team Coach) in tracksuit top without Gola logo (left image) This photo I to find in
official team booklet Liverpool's road to Wembley", this booklet was printed before
FA Cup Final 1971. How you understand, not can any of peoples why work in Liverpool F C to
dress training kits unknown logo (may be I mistake). First
photo I to find with Bob Paysley in tracksuit top with Gola logo on Liverpool F C team
photo, before start season 1969.
This image mage of video tranning Liverpool F.C. players at
Melwood. Here Bill Shankly in tracksuit top. On back side tracksuit top, print
Certainly, it was possible an element of the advertising
company of firm Gola.
In below some photos Bob Paisley, Bill Shankly and Ronnie Moran, for different
years. What we to see: Bob Paisley in tracksuit top with Gola logo. Bill Shankly
(different date photo August 1973 or May 1974) in t-shirt with printed Gola written. Bob
Paisley (autumn 1974) in tracksuit top with printed Gola written. Else some below: Ronnie
Moran with bag with printed Gola logo (25.05.1977). Bob Paisley (summer 1976) in tracksuit
top with printed Gola written.
Course of if Gola logo was on Liverpool shirt not was this question. All also know
what before season 1979-80, in Division One was interdiction on uses of advertising on
Course I not know was n August 1969 sing part of a new sponsorship deal Liverpool F
C and Company Gola. Deal was on new level. Before Liverpool to buy football boots Gola
else with middle 60s. Why I written "deal on new level", simple Gola logo was on
Liverpool trianings kits (not for all).
This photo (left) was made 28
May1981 year (if right data photo on site gettyimages.com),
here Bob Paisley wit third winner Cup European Champions. Pay attention on tracksuit top.
On this tracksuittop not only Gola logo, but personal embroyder "Bob Paisley".
Only with season 2000-01, on Liverpool kits have the initials staff, here "GH" -
This not end my article about Liverpool and deal with ompany
Gola. This article soon will update.
Interesting fact. In
1965, the Liverpool Football team actually called in to the Gola factory, on their way to
the FA Cup Final, to pick up some free football boots. However, Adidas, a rival sportwear
brand, approached the team at the match and asked them to wear their boots. The Liverpool
players took the money from Adidas but actually wore the Gola boots, disguising them by
painting on the distinctive three stripe logo of Adidas. The Liverpool team went on to win
the Cup. This event started Gola’s close relationship with football.
This advertising football boots Gola in magazine Goal, may be
for 1963-65 years. On photo: Callaghan and St John like their other Liverpool team mates,
If who has information on it, shall be glad. Write to me contact us.